Christian Amato

I believe in the power of storytelling as a vehicle to uplift communities and bring people together.



Christian Amato is a director, producer and theatrical strategist who has produced over 45 off-broadway productions. Represented on Broadway, he has served as a producer on notable productions, including Rocky and The Color Purple. He has developed multiple successful campaigns on Broadway for productions such as Kinky Boots, Matilda, Mothers and Sons and It's Only A Play. As a creative director, he has also worked with clients such as Hudson Yards, Budweiser, O Magazine, Discovery Networks, and Clinique. As a director, Christian staged the World Premier productions of Bitch and Barbicide at the Historic Players Theatre. He served as founder and producing artistic director of The Theatre Project and Shakespeare Off-Broadway, which TheaterMania has hailed as "Exciting and innovative." He has appeared in Downtown Magazine, Fox, Entrepreneur Magazine, and Conde Nast Traveler for his work in the theatre industry. Christian is the Director of Digital Product at Samuel French, the leading house of plays, where he has been at the forefront of the company's digital innovation. acknowledged that "Samuel French leads the pack in bringing work to the digital space," in reference to the products Amato has helmed. He has pioneered new ways to interact with scripts by creating Abbott, the world's first ePlay app, as well as the first Enhanced ePlay of Agatha Christie's best-seller And Then There Were None.